School and District Branding Guidelines
District & Schools Branding Guidelines
Our District. Our Impact.
Grain Valley Schools prioritizes creating a recognizable brand image that all families, students, staff, and community members can trust. To emphasize creating a consistent and reliable message at all levels, Grain Valley Schools has established a district-approved guide for all staff to utilize to ensure alignment with our branding. All district staff and buildings should reference this guide to ensure accuracy.
District Logos
Grain Valley Schools Logo
The Grain Valley Schools logo (full color) is available in multiple formats to accommodate different print and digital needs. Registered version of the logo should be used.

Grain Valley Schools Seal
The Grain Valley Schools Seal is a supporting graphic that should only accompany the logo, but never replace it. The seal (blue) is available in white to accommodate different prints and digital needs.

Grain Valley Schools “GV” Logo
The Grain Valley “GV” is available in both blue and white formats to accommodate different print and digital needs. Registered versions of the logo should be used. The “GV” logo is an alternative option for the district to use and should not be stretched, scrunched, or crowded by other elements, such as text. The “GV” logo color should not be modified or changed from blue or white. This is an additional option for an approved logo.

District Color Palette
HEX: #112145
CMYK: Cyan 100%, Magenta 90%, Yellow 42%, Black 45%
RGB: Red 17, Green 33, Blue 69
PANTONE: 2380c

HEX: #4174B7
CMYK: Cyan 70%, Magenta 52%, Yellow 2%, Black 0%
RGB: Red 65, Green 116, Blue 183
PANTONE: 7682c
HEX: #E4AE28
CMYK: Cyan 11%, Magenta 32%, Yellow 98%, Black 0%
RGB: Red 228, Green 174, Blue 40
PANTONE: 2006c
HEX: #F9DA74
CMYK: Cyan 3%, Magenta 12%, Yellow 66%, Black 0%
RGB: Red 249, Green 218, Blue 116
PANTONE: 1205c
Color Contrast Accessibility
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Denim & Royal WCAG Level AA – Fail
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Denim & Canary WCAG Level AA – Pass
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Royal & Canary WCAG Level AA – Fail
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Denim & Mellow WCAG Level AA – Pass
School Branding
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Grain Valley High School Mascot
The Grain Valley High School Eagles logo should not be stretched, scrunched, or crowded by other elements such as text. The Eagles’ logo color should not be modified or changed. This is the approved high school mascot and should be used for all athletics, activities, clubs, or other school-affiliated organizations. No other eagle should be used in its place.
Alternative Logos
The Grain Valley “GV” is available in both blue and white formats to accommodate different print and digital needs. Registered versions of the logo should be used. The “GV” logo is an alternative option for the high school to use and should not be stretched, scrunched, or crowded by other elements, such as text. The “GV” logo color should not be modified or changed from blue or white. This is an additional option for an approved logo for GVHS to use, including all GVHS athletics, activities, clubs, or other school-affiliated organizations. No other “GV” should be used in its place.
Grain Valley High School Color Palette
Royal HEX: #4174B7
CMYK: Cyan 70%, Magenta 52%, Yellow 2%, Black 0%
RGB: Red 65, Green 116, Blue 183
PANTONE: 7682c
Mellow HEX: #F9DA74
CMYK: Cyan 3%, Magenta 12%, Yellow 66%, Black 0%
RGB: Red 249, Green 218, Blue 116
PANTONE: 1205c

White
HEX: #FFFFFF
CMYK: Cyan 0%, Magenta 0%, Yellow 0%, Black 0%
RGB: Red 255, Green 255, Blue 255
PANTONE: 000c

Black
HEX: #000000
CMYK: Cyan 0%, Magenta 0%, Yellow 0%, Black 100%
RGB: Red 0, Green 0, Blue 0
PANTONE: 6c
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Grain Valley Middle School's Mascot
The Eagles logo should not be stretched, scrunched, or crowded by other elements such as text. The Eagles logo color should not be modified or changed. This is the approved middle school mascot and should be used for all North and South athletics, activities, clubs, or other school-affiliated organizations. No other eagle should be used in its place.
Alternative Logos
The Grain Valley “GV” is available in both blue and white formats to accommodate different print and digital needs. Registered versions of the logo should be used. The “GV” logo is an alternative option for the middle schools to use and should not be stretched, scrunched, or crowded by other elements, such as text. The “GV” logo color should not be modified or changed from blue or white. This is an additional option for an approved logo for North and South Middle School to use, including all middle school athletics, activities, clubs, or other school-affiliated organizations. No other “GV” should be used in its place.
Grain Valley Middle School's Color Palette
Royal HEX: #4174B7
CMYK: Cyan 70%, Magenta 52%, Yellow 2%, Black 0%
RGB: Red 65, Green 116, Blue 183
PANTONE: 7682c
Mellow HEX: #F9DA74
CMYK: Cyan 3%, Magenta 12%, Yellow 66%, Black 0%
RGB: Red 249, Green 218, Blue 116
PANTONE: 1205c

White
HEX: #FFFFFF
CMYK: Cyan 0%, Magenta 0%, Yellow 0%, Black 0%
RGB: Red 255, Green 255, Blue 255
PANTONE: 000c

Black
HEX: #000000
CMYK: Cyan 0%, Magenta 0%, Yellow 0%, Black 100%
RGB: Red 0, Green 0, Blue 0
PANTONE: 6c
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Matthews Elementary School Mascot
The Matthews Elementary Eagle logo should not be stretched, scrunched, or crowded by other elements such as text. The Eagle logo color should not be modified or changed. This is the approved Matthews mascot and should be used for all school branding. No other eagle should be used in its place.
Matthews Elementary School Color Palette
Royal HEX: #4174B7
CMYK: Cyan 70%, Magenta 52%, Yellow 2%, Black 0%
RGB: Red 65, Green 116, Blue 183
PANTONE: 7682c
Mellow HEX: #F9DA74
CMYK: Cyan 3%, Magenta 12%, Yellow 66%, Black 0%
RGB: Red 249, Green 218, Blue 116
PANTONE: 1205c

White
HEX: #FFFFFF
CMYK: Cyan 0%, Magenta 0%, Yellow 0%, Black 0%
RGB: Red 255, Green 255, Blue 255
PANTONE: 000c

Black
HEX: #000000
CMYK: Cyan 0%, Magenta 0%, Yellow 0%, Black 100%
RGB: Red 0, Green 0, Blue 0
PANTONE: 6c
-
Prairie Branch Elementary School Mascot
The Prairie Branch Elementary Mascot is the Mustangs. The mustang logo should not be stretched, scrunched, or crowded by other elements such as text. The Mustang logo color should not be modified or changed. This is the approved Prairie Branch Elementary mascot and should be used for all school branding. No other mustang should be used in its place.
Prairie Branch Elementary School Color Palette
Denim HEX: #112145
CMYK: Cyan 100%, Magenta 90%, Yellow 42%, Black 45%
RGB: Red 17, Green 33, Blue 69
PANTONE: 2380c
RedHEX: #B22222
CMYK: Cyan 0%, Magenta 81%, Yellow 81%, Black 30%
RGB: Red 178, Green 34, Blue 34
PANTONE: 1805c

White
HEX: #FFFFFF
CMYK: Cyan 0%, Magenta 0%, Yellow 0%, Black 0%
RGB: Red 255, Green 255, Blue 255
PANTONE: 000c

Black
HEX: #000000
CMYK: Cyan 0%, Magenta 0%, Yellow 0%, Black 100%
RGB: Red 0, Green 0, Blue 0
PANTONE: 6c
-
Sni-A-Bar Elementary School MascotThe Sni-A-Bar Elementary mascot is a Star. The Star logo should not be stretched, scrunched, or crowded by other elements such as text. The Eagles’ logo color should not be modified or changed. This is the approved Sni-A-Bar mascot and should be used for all school branding. No other star should be used in its place.
Sni-A-Bar Elementary School Color Palette
Denim HEX: #112145
CMYK: Cyan 100%, Magenta 90%, Yellow 42%, Black 45%
RGB: Red 17, Green 33, Blue 69
PANTONE: 2380c
Canary HEX: #E4AE28
CMYK: Cyan 11%, Magenta 32%, Yellow 98%, Black 0%
RGB: Red 228, Green 174, Blue 40
PANTONE: 2006c
White HEX: #FFFFFF
CMYK: Cyan 0%, Magenta 0%, Yellow 0%, Black 0%
RGB: Red 255, Green 255, Blue 255
PANTONE: 000c
-
Stony Point Elementary Mascot
The Stony Point Elementary mascot is a tiger, represented by a paw print in the logo. The logo should not be stretched, scrunched, or crowded by other elements such as text. The logo colors should not be modified or changed. This is the approved Stony Point mascot and should be used for all school branding. No other logo or tiger should be used in its place.
Alternative Logo Options
The Stony Point paw print is available to accommodate different print and digital needs. The paw print logo is an alternative option for Stony Point to use and should not be stretched, scrunched, or crowded by other elements, such as text. The paw print logo color should not be modified or changed from yellow. This is an additional option for an approved logo for Stony Point to use.
Stony Point Elementary School Color Palette
Canary HEX: #E4AE28
CMYK: Cyan 11%, Magenta 32%, Yellow 98%, Black 0%
RGB: Red 228, Green 174, Blue 40
PANTONE: 2006c

Black
HEX: #000000
CMYK: Cyan 0%, Magenta 0%, Yellow 0%, Black 100%
RGB: Red 0, Green 0, Blue 0
PANTONE: 6c
White HEX: #FFFFFF
CMYK: Cyan 0%, Magenta 0%, Yellow 0%, Black 0%
RGB: Red 255, Green 255, Blue 255
PANTONE: 000c
-
Early Childhood Center School Mascot
The Early Childhood Center’s logo is an Eaglet. The Eaglet should not be stretched, scrunched, or crowded by other elements such as text. The Eaglet logo color should not be modified or changed. This is the approved ECC mascot and should be used for all school branding. No other eaglet should be used in its place.
Early Childhood Center Color Palette
Denim HEX: #112145
CMYK: Cyan 100%, Magenta 90%, Yellow 42%, Black 45%
RGB: Red 17, Green 33, Blue 69
PANTONE: 2380c

Royal
HEX: #4174B7
CMYK: Cyan 70%, Magenta 52%, Yellow 2%, Black 0%
RGB: Red 65, Green 116, Blue 183
PANTONE: 7682c

White
HEX: #FFFFFF
CMYK: Cyan 0%, Magenta 0%, Yellow 0%, Black 0%
RGB: Red 255, Green 255, Blue 255
PANTONE: 000c

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